Adobe Opens Firefly AI Assistant Public Beta for Creative Cloud
Adobe has opened the Firefly AI Assistant to public beta for Creative Cloud users, extending its generative AI line with a conversational layer.
Section
AI in Marketing
AI features shipping inside marketing tools — capability detail, not buzzwords.
Google Labs Launches Pomelli, an AI Marketing Tool for SMBs
Google Labs has launched Pomelli, an AI marketing tool built for small and medium-sized businesses, extending Google's generative AI push into self-serve marketing.
Google Labs Launches Pomelli Photoshoot for AI Marketing Assets
Google Labs debuts Pomelli Photoshoot, an experimental AI tool for generating marketing assets, aiming at product-imagery workflows for brands and agencies.
Google extends Gemini AI marketing tools to Indian businesses
Google is bringing its Gemini AI marketing tools to Indian businesses, a NewsBytes report confirms, extending generative AI campaign capabilities to one of the company's largest a…
Adobe Expands Creative Agent Across Firefly, Photoshop and Premiere
Adobe expands Creative Agent across Firefly, Photoshop and Premiere, making its conversational AI a connective layer throughout Creative Cloud's flagship apps.
Adobe Expands Firefly, Extends Agentic Tools Across Creative Cloud
Adobe is expanding its Firefly generative AI platform and extending agentic tools across Creative Cloud, bringing generative and autonomous workflows into Photoshop, Illustrator a…
Salesforce Rolls Out Einstein 1 Marketing and Commerce Innovations
Salesforce unveiled new Einstein 1 Marketing and Commerce innovations centered on unified data and trusted AI, aimed at powering the complete customer journey across marketing and…
Adobe Debuts Creative Agent and Generative AI Updates in Firefly
Adobe has announced a new Creative Agent and generative AI updates inside Adobe Firefly, extending agentic workflows across its creative suite. Pricing tiers, GA dates and API acc…
Adobe Firefly Adds AI Audio Tools to Its Creator Suite
Adobe has launched AI audio tools under the Firefly brand, extending its commercially positioned generative AI family from images and video into sound creation.
Adobe Launches Project Moonlight, an AI Agent for Social Campaigns
Adobe has launched Project Moonlight, an AI agent built for social media campaigns, moving the company from generative content tools into agentic campaign execution.
Adobe Drops Experience Cloud Name, Relaunches as 'CX Enterprise'
Adobe retired the Experience Cloud brand and relaunched its enterprise martech suite as 'CX Enterprise,' positioning AI agents at the center of the renamed portfolio.
Salesforce Marketing Cloud Next: Real Agentic Marketing or Hype?
The Futurum Group asks whether Salesforce Marketing Cloud Next can deliver genuine agentic marketing, testing if agent-driven campaigns outperform rebranded automation.
